Create Before
You Feel Ready.

Nastova is a founder led creative lifestyle brand built to make ideas real.

It is for curious people with too many saved ideas, too many screenshots and not enough making.

Through 100 challenges across branding, websites, code, illustration and beyond, Nastova shows the real process and inspires you to stop overthinking and start creating.

See The 100
Aleksandra sitting cross-legged on an orange office chair in a polka-dot halter top and black jeans

The Idea Was
Never The Problem.

You probably already have enough ideas. Maybe you save everything and start nothing. Maybe you start, then overthink it halfway through. Maybe you keep waiting until you have more time, more confidence or a better plan.

Nastova is built for that space between wanting to create and actually creating. A place to pick something, give it a real chance and see what happens when you stop keeping every idea for later.

  • An orange box labelled “Later”, overflowing with notebooks, notes, a brush and a pencil

    The Idea
    Collector

    Full of ideas. Rarely making.

  • A lavender octopus thinking about yarn, a book, an easel, a camera, scissors and a notebook

    The Multi
    Hyphenate

    Many skills. No single box.

  • A daisy growing out of a closed notebook labelled “Unfinished Ideas”

    The Creative
    Returner

    Misses making. Wants it back.

From Saved Idea
To Something Real.

The Nastova Method is the five-step process behind every idea on The 100. Enough structure to keep an idea moving, enough freedom to figure things out while making.

Legs in checkered trousers and platform shoes stepping out of a picture frame
  1. 01

    Define

    Give the idea a shape.
    Decide what finished means.

  2. 02

    Plan

    Work out what this version needs.
    Leave the rest out.

  3. 03

    Deadline

    Give it a date.
    Otherwise it can stay an idea forever.

  4. 04

    Make

    Follow the idea through the awkward middle until there's something real.

  5. 05

    Reveal

    Put the finished version out there.
    Then move on to the next one.

Create Before You Feel Ready

100 Ideas.
100 Deadlines.
No Waiting
For Perfect

The 100 is where Nastova gets built in public. One hundred creative challenges across branding, websites, code, illustration, objects and whatever else is worth making.

Each idea gets a deadline, a real process and a finished version. Some will work. Some will get weird. All of them have to leave the saved folder.

Explore The 100
Workspace with a desk, a hanging plant and a lamp on a zebra-striped floor

Hi, I'm
Aleksandra.

Aleksandra, the founder of Nastova, sitting on an orange chair in a purple top and zebra-print trousers

I'm the founder of Nastova, and I'm one of those people who never really fit into one creative box. I design, code, illustrate, build websites, make things with my hands and usually have a few completely different ideas going at once.

For years, I thought all of that had to make sense under one neat title. Now I'd rather use it. Nastova is where all those skills, interests and unfinished ideas get to meet, become something real and push me into things I haven't tried before.

Read my story
Aleksandra, the founder of Nastova, sitting on an orange chair in a purple top and zebra-print trousers